Reducing Gap Between Online & Offline

A gap between the online and offline touch points of a business can result in an incomplete picture of paid search performance, as downstream revenue from offline conversions remain unattributed to the keywords and creative that were key to those conversions. We at Light In The Tunnel try to bring synergy between both mediums.
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LinkedIn Tips

How to promote my business on Linkedin: Call us

With nearly 500 million members in 200 countries, it’s easy to get lost in the crowd on LinkedIn.

The key to standing out and winning new business on the platform is to remember a golden rule of sales and marketing — the riches are in the niches!

One of the biggest challenges on LinkedIn is how to […]

By |January 20th, 2017|LinkedIn Tips|Comments Off

The basics work on LinkedIn like they do on every other social media platform – you have to spend time on LinkedIn to build a presence. And, you have to nurture connections to eventually build a network around your name and business.

To be specific:

Focus on building relationships before trying to generate traffic via promotion
Engage with […]

By |January 19th, 2017|LinkedIn Tips|Comments Off