Reducing Gap Between Online & Offline

A gap between the online and offline touch points of a business can result in an incomplete picture of paid search performance, as downstream revenue from offline conversions remain unattributed to the keywords and creative that were key to those conversions. We at Light In The Tunnel try to bring synergy between both mediums.
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Lead Generation

Why Do You Need To Have A Digital Marketing Agency To Promote Your Business And Generate Leads ?

Millions of new businesses start every year, but hardly few of them survive the first year. And the reason that stops most of them is the lack of understanding of how the market works and what are the important things that they should keep in mind to succeed.

Since the market is changing at a […]

By |February 9th, 2017|Lead Generation|Comments Off

Unable to generate enough business online ? Hire us

Lead generation success factors

Successful online lead generation has understanding of the prospects needs at it’s heart. This is combined with a clear process to maximise conversion to lead. Analytics can help make this process more efficient through testing different messages and offers to increase conversion rates to lead.

Key techniques to improve online lead-generation are:

Landing page […]

By |February 7th, 2017|Lead Generation|Comments Off

Install your lead generation digital strategy

If you have your own business or you’re just putting your business plan together to start up a new business idea, then one of the key factors that you will need to take into account is your digital marketing strategy.

If you’ve never looked at digital marketing before then it can be a daunting prospect but […]

By |February 4th, 2017|Lead Generation|Comments Off